When you think of great products or companies, the visual image that forms in your head is probably that of their logo; Apple’s apple, Michelin and the Michelin man, Ford using the serif font within a blue oval, Nike’s
Back in 2014, when I wrote about the importance of QR Codes for business, I often thought what would be the motivation for a potential customer to scan the QR Code with their phone camera? YouTube video example here. Today in COVID-19, I see the motivation being triggered to use the camera and QR code.
Over the last few months since our article on “Responsive Website Design” in which we mentioned QR codes (Quick Response Code), I have been asked a fair amount about them and how companies can implement them into their business. So here is a little bit about the subject.